Lawnya B — Digital Marketing Portfolio 2025
Digital Marketer · 2025

Full-Stack
Marketer
& AI Strategist

I help businesses scale revenue through data-driven digital strategy, conversion-focused content, and AI-powered marketing systems — across every platform that matters.

Let's Work Together
7+
Years Experience
40K
Followers Grown
15+
Brands Managed
₹13L+
Ad Spend Managed
LB
Lawnya Barhate
Digital Marketing Strategist
Instagram Reach
227K
FB Ad ROI
3x+
Follower Growth
300→40K
SEO Rankings
Pg 1
AI Automation
Active

Skills & Expertise

From organic content strategy to AI-powered automation — a complete marketing toolkit built across 7 years of real client results.

📱
Social Media Management
End-to-end management across Instagram, Facebook, LinkedIn, TikTok & YouTube — content calendars, posting strategy, and engagement.
🎯
Paid Advertising
Meta Ads, Google Ads — campaign strategy, A/B testing, audience segmentation, retargeting, and budget optimisation.
✍️
Content Creation & Strategy
Reels, carousels, long-form video, editorial copy — scroll-stopping content designed to convert across every format.
🔍
SEO & SEM
On-page SEO, keyword strategy, Google rankings, local SEO — organic visibility built to last.
📊
Analytics & Reporting
Data-driven decisions using Meta Insights, Google Analytics, and custom dashboards. Every action tied to measurable outcomes.
🛍️
Ecommerce Marketing
Product launch strategies, performance ads, email flows, and conversion rate optimisation for D2C brands.
🎨
Graphic Design
Brand-consistent visual content using Canva, Photoshop & Illustrator — from social posts to full campaign assets.
🌐
Web & Landing Page Design
Conversion-focused landing pages and websites that turn traffic into leads and buyers.
🏷️
Branding & Strategy
Brand identity development, positioning, messaging frameworks, and visual language — built to stand out in any niche.
🤖
AI-Powered Content Generation
Using Claude, ChatGPT & Gemini to produce high-volume, on-brand content — captions, blogs, scripts, ad copy, and email sequences at speed.
AI Marketing Automation
Building automated workflows using AI tools for lead nurturing, content scheduling, audience insights, and campaign optimisation.
🧠
AI Strategy & Prompt Engineering
Designing prompt systems, AI-assisted research frameworks, and custom GPT workflows tailored to marketing briefs and brand voices.

Digital Marketing Results

Real numbers from real clients. Every metric earned through strategy, creativity, and consistent execution.

Meta Ads · Multiple Clients
₹13L+ Ad Spend Managed
Managed 100+ campaigns across 4 ad accounts spanning F&B, real estate, and e-commerce — from brand awareness to lead generation and website purchases.
127+
Campaigns Run
₹13L
Total Spend
SEO · Multi-Niche Clients
Page 1 Google Rankings
Achieved first-page Google results for "high quality crane" and "hydroponic" keywords for GA Enterprises and 365DFarms in competitive local markets.
#1
Organic Position
2
Brands Ranked

AI-Powered Marketing

Integrating AI tools into real marketing workflows to deliver faster output, sharper strategy, and measurable results for clients and personal brands.

AI Content

AI-Assisted Email Marketing

Built editorial-style HTML newsletters for Edge Escapes using AI-generated copy frameworks — blending bestsellers, travel mood, and luxury lifestyle content.

5xFaster Newsletter Production
AI Strategy

Brand Voice & Copy Systems

Developed AI prompt libraries and brand voice guides for consistent content output across Instagram, TikTok, and email — for multiple concurrent clients.

3+Brands on AI Content Systems
AI Automation

Content Calendar Automation

Used AI tools to automate content ideation, brief writing, and scheduling workflows — reducing planning time significantly for a tutoring brand's multi-platform presence.

60%Time Saved on Content Planning
AI + Canva

AI-Enhanced Visual Production

Combined AI-generated concepts and briefs with Canva design execution to produce high-volume, brand-consistent social content for F&B and lifestyle clients.

8+Clients, AI-Assisted Design
AI Research

Competitor & Audience Analysis

Used AI tools for rapid competitor audits, audience persona building, and trend research — informing paid ad strategy and organic content direction.

2xFaster Market Research
AI Ads

AI-Optimised Ad Copywriting

Leveraged AI to generate and A/B test multiple ad copy variations across Meta campaigns — improving CTR and reducing cost per result for lead generation clients.

↓ CPLImproved Lead Ad Performance

Brands I've Worked With

From F&B to real estate, e-commerce to agriculture — diverse niches, one consistent approach: strategy that sells.

Food & Beverage
Jak Grillz Street Coffee Story of Iran Tatini Shuddh Satvik Misal Rio Kitchen & Bar Fluffy Meat
E-Commerce & Lifestyle
Awuroma The Vivian Store Car Flora Edge Escapes Edge Realty
Real Estate & Agriculture
365DFarms Adinkya Properties GA Enterprises BillionLeads Digital

Tools & Platforms

The full stack — from creative design to ad platforms, email systems, video production, and AI-powered marketing tools.

📘
Meta Ads Manager
Paid Ads
🔵
Google Ads
SEM
🎨
Canva
Design
🖼️
Photoshop
Design
✒️
Illustrator
Design
🎬
Adobe Premiere Pro
Video Editing
📧
Mailchimp
Email Marketing
⚙️
Kajabi
Membership / LMS
📊
Google Analytics
Analytics
📋
Google Workspace
Productivity
🪟
Microsoft 365
Productivity
📱
Instagram / TikTok / YouTube
Social Platforms
🤖
Claude (Anthropic)
AI · Strategy & Copy
💬
ChatGPT
AI · Content & Ideation
🔮
Gemini
AI · Research & Drafting
🖼️
Midjourney / DALL·E
AI · Visual Generation

Ready to Scale
Your Brand?

Whether you need a social media overhaul, a Meta Ads strategy, or an AI-powered content system — let's talk.

© 2025 Lawnya Barhate · Digital Marketer Pune, India